Promotional Products 101
Sep 27, 2024
Take a glance around you. Do you happen to have an NFL football team mug holding your pens? Maybe you're wearing a shirt with your favorite superhero's logo on it. Believe it or not, those are prom...
Continue ReadingWhy You Should Consider A New Hire Welcoming Kit
Aug 2, 2024
Did you know that according to Gallup, only 12% of employees feel they have experienced a good onboarding experience? Onboarding is more than just filling out the mandatory HR paperwork and some tr...
Continue ReadingThe History of Promotional Products
Mar 27, 2021
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...
Continue Reading6 Reasons You Need a Company Store
Mar 13, 2021
As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...
Continue ReadingThe Power of Perceived Value
Jan 29, 2021
In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...
Continue ReadingThe Power of Promo: Why People Love Freebies
Sep 19, 2020
Getting free items can feel like winning the lottery. Whether it's a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for ...
Continue ReadingGeneration Z vs. Millennials: What’s the Difference?
May 4, 2020
We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, "killing" chain restaurants, and being social media obsessed. But what actually defines a millenn...
Continue ReadingImprint Everything: A Guide to Printing Methods
Mar 8, 2020
Once you've found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decorati...
Continue ReadingHow Promo Products Can Make a Lasting Impression
Feb 22, 2020
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...
Continue ReadingYour Product Decorating Questions Answered
Nov 15, 2019
You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...
Continue Reading6 Things You're Missing out on by Not Using Promotional Products
Jun 26, 2019
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...
Continue Reading6 Things You're Missing Out on by Not Using Promotional Products
Apr 30, 2019
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...
Continue Reading9 Useful Apps for Sales & Marketing Professionals
Aug 11, 2018
Your phone's ringing off the hook. You've got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you're ever...
Continue ReadingGraphic Design Terms Everyone Should Know
Jul 21, 2018
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...
Continue Reading5 Invaluable Marketing Books to Help Grow Your Brand
Jul 14, 2018
In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...
Continue ReadingBranding 101: Let’s Talk Logos
Jun 22, 2018
A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...
Continue ReadingWhat Millennials Want (And How to Work With Them)
May 3, 2018
Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...
Continue ReadingAdvice for Getting the Most Out of a Business Trip
Apr 26, 2018
Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...
Continue Reading7 Ways to Instantly Make Your Website More User-Friendly
Apr 12, 2018
With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...
Continue Reading3 Things Every Busy Professional Needs
Mar 22, 2018
If there's one thing we never have enough of, it's time. We haven't quite figured out a way to freeze time yet, but we have found ways to save it. If you're a busy professional, these three FREE pl...
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